In the 21st century, why is it now fashionable to send flower boxes instead of bouquets? As a business, why choose flower box?
The following answer comes from the flower box concept of Dongguan Fuliter Paper Products Co., LTD
From the perspective of marketing:
1. Both domestic and foreign flowers have a long history, so the appearance of flower boxes will be novel.
2. Most people probably just want to have flowers, lots of flowers, and it’s extremely difficult for ordinary people to distinguish between good and bad flowers. For the same number of flowers, the bouquet is three-dimensional, while the flower box is flat, so the flower box looks fuller.
From the perspective of merchants:
1. The flower box can contain flower mud, which is easier to fix than the bouquet.
2. There is a box outside, which will relatively protect the flowers because there is flower mud. It is easier to keep the flowers alive when they are delivered to customers in wet condition
3. Because it is a flower, the branch is not so high.
4. Limb injury forced to cut short the flower of flowers, reduce cost with varieties of flowers, branches of the thickness, the stand or fall of flowers, branches and leaves is luxuriant, is different grades, prices also vary widely, flowers have to stay at the cost of upper middle price, and flower box, just to solve this problem, make customers have more variety of purchase experience.
5. Combining the above four advantages, it not only brings good experience to the end customers, but also provides a stage for the florist to perform his or her best.
So the flower box is the future trend of the flower shop, giving the florist a chance to let more end customers see the charm of flowers.
